In 1913, the Italian Mario Prada founded Prada to design and sell handbags, luggage, shorts and footwear. Mario Prada has opened two boutiques in Milan to sell their own products.
The original Prada suitcase made of sea elephant skin, the weight is not light, it is not suitable to take it on the plane to travel. Therefore, Mario Prada to use light and durable leather to create luggage, but also developed a waterproof fabric (Waterproof fabrics), sold to the United States. From the suitcase and handbags started, has been vigorous development and expansion, became the world famous one of the Italian brand.
Good times do not often, fake Prada sunglasses in the seventies began to enter the stage of decline, the design of conservative old, ignorant, there are sunset, down the old feeling. The story of a pen to this, naturally have a savior descent. Otherwise, how can there be a famous Prada The savior is the granddaughter of Mario Prada Miuccia Prada.
Born in 1950, Miss Miuccia, at the age of twenty, has revealed her smartness, fashion touch and design talent, designed a waterproof fabric “Pocone” to create a backpack, twenty years old when more than a political science Doctorate. In 1979, officially took over Prada. In order to save the family business to sink, Miuccia to expand the handbag line, stick to women’s shopping bags (tote bags) and backpack. Miuccia used to return to her favorite black nylon waterproof cloth “Pocone” to produce all kinds of bags, and nailed the inverted triangle of Prada. This type of Prada black nylon bag became the love of replica prada sunglasses the eighties trendy people.
In 1985, Miuccia pioneered the first Prada’s ready-to-wear and ladies’ footwear series. In 1993, Miuccia Prada won the Council of Fashion Designers of America’s international awards; in 1995, won the annual “best fashion designer” in the world.
Miuccia Prada momentum of the nineties no time, Prada group thus the development of smooth sailing, the purchase of fashionable brands such as Helmut Lang, Jil Sander and so on. Today, Helmut Lang and Jil Sander have become the only side of the brand, for the Prada group to make money, we can see Miuccia Prada with a clear vision, business mind.
Today, Prada has been marketing the world, fashion fans are so drunk. The Prada group has become Europe’s fashion giants, and Gucci group, LVMH and other par.